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Privacy Policy

This is the belowVal Privacy Policy. belowVal collects, uses and discloses Customer Data in order to provide you with a safe, smooth, efficient and customised experience with us. The collection, use and disclosure of Customer Data enables belowVal to provide services and products that are most likely to meet your needs and requirements. This Privacy Policy outlines belowVal’s policy and responsibility in relation to the collection, use and disclosure of collected Data.

By continuing to use belowVal’s services, you signify that you have read, understood and agree to be bound by this Privacy Policy as amended from time to time in respect of belowVal’s collection, use and disclosure of your Customer Data.

This Privacy Policy is divided into two Parts – A and B:

  • Part A: General Customer Data privacy policy statement
  • Part B: Privacy policy statement for Customer Data collected through belowVal’s websites and belowVal’s mobile services facility

Part A: General Customer Data Privacy Policy Statement

  1. Types of Collected Data

    The types of data that belowVal collects depends on the circumstances of collection and on the nature of the service requested or transaction undertaken.

    There are two broad categories of datas that belowVal collects depending on the circumstances:

    • Personal Data, which includes but is not limited to –

      (i) personal information that links back to an individual e.g., name, gender, date of birth, passport or other personal identification numbers;
      (ii) contact information e.g., address, phone number, email address;
      (iii) payment information e.g., credit or debit card information, including the name of cardholder, card number, billing address and expiry date;
      (iv) order information e.g., order information, product purchased or other service preferences;
      (v) technical information e.g., IP address; and

    • Statistical Data e.g., number of orders, visits to website. This is stored purely for analytical purposes, and is entirely anonymous. This information will not be stored to your customer record, and will only be aggregated for statistical analysis so that we can better understand belowVal’s customer profile and improve belowVal’s offering.

    For purposes of this policy statement, the phrase Customer Data includes Personal Data and Statistical Data.

    The provision of data relevant for the transaction or service request at hand, (save for where the request for data is marked “optional” in the forms used to collect personal data) is obligatory in order for belowVal to carry out its mentioned services to you.

    The failure to supply such Customer Data may result in (i) belowVal being unable to provide you with the services and/or products requested; (ii) belowVal being unable to update you on our latest products and/or launches; and/or (iii) your inability to enter or participate in contests, promotions or redemption activities organised by belowVal.

  2. Purposes for Collection, Use and Disclosure

    Generally, belowVal collects Customer Data, either directly from you or from your authorised representatives (i.e. persons whom you have authorised, persons who have been validly identified as being you or your authorised representative pursuant to our then-current security procedures), from third parties (e.g., our service provider), or from publicly available sources, through our website, mobile services, and other channels including our roadshow counters in order to fulfil the following purposes, which include but are not limited to:

    • Providing services to you such as signing up for an event, (e.g. iBonus free seminar), providing call reminder, assisting you with more information about event, providing promotion alert messages through belowVal’s mobile services facility, facilitating internet purchases and registering for belowVal’s Rewards programme;
    • Providing in-store services and other services that best meet your preferences and needs (which we may collect during our interactions with you);
    • Marketing and communicating with you in relation to products and events or services offered by belowVal, belowVal’s service partners, as well as belowVal’s appointed agents;
    • Contacting you for product or customer satisfaction surveys and market research; and
    • Safety, security and legal compliance.

    belowVal may also use and disclose your Customer Data with and to third parties in order to fulfill the purposes listed above.

    In connection with the above, we may disclose your Customer Data to third parties, such as our freight service providers and logistics partners.

    belowVal may also use and disclose your Customer Data to persons who have been validly identified as being you or your authorised representative(s) pursuant to our then-current security procedures, for the purpose of the relevant transaction or enquiry.

    belowVal shall use its best endeavours to ensure that its employees, officers, agents, consultants, contractors and such other third parties mentioned above who are involved in the collection, use and disclosure of Customer Data will observe and adhere to the terms of this Privacy Policy.

    belowVal may disclose your Customer Data to law enforcement agencies and government for security, customs purposes. For example; in cases where you purchase a property from belowVal events/exhibitions, information will be shared with law enforcement agencies and government for security, paperwork/ customs purposes

    In addition, belowVal may disclose Customer Data to our legal advisors for establishing, exercising or defending our legal rights, to our other professional advisors, or as otherwise authorised or required by law. Further, belowVal may disclose Customer Data, as is necessary, to investigate suspected unlawful activities including but not limited to fraud, intellectual property infringement or privacy.

    In addition, where permitted under the Act, belowVal may also collect, use and disclose your Personal Data as follows:

    • Conducting analytics of our products and services;
    • Organising promotional and corporate events;
    • Only when you have subscribed to them) sending you newsletters / e-newsletters;
    • Only when you have opted in to receive such updates) sending you updates about products, special offers, rewards, upcoming events, promotions, rewards, including those which we have identified may be of interest to you (including via telemarketing to such numbers as you may have provided to us, subject to your clear consent);
    • Leads generation and management;
    • In aggregate and therefore anonymously) for market research purposes, including to:
    • i. Track activity on our websites, to publish trends and/or to improve usefulness and content;
    • ii. Understand and determine customer location, preferences and demographics;
    • iii. Review, develop and improve our products, services and also develop special offers and marketing programmes;
    • iv. Conduct internal analysis of the event demographics to tailor our marketing efforts in the different territories the following year; and
    • For any other purpose that we may notify to you and have your consent.
    • In relation to particular products or services or in your interactions with us, we may also have specifically notified you of other purposes for which we collect, use or disclose your Personal Data. If so, we will collect, use and disclose your Personal Data for these additional purposes as well, unless we have specifically notified you otherwise.

  3. Transfer of information overseas

    The belowVal Head Office is based in Singapore. Customer Data may be transmitted to data storage facilities where belowVal keeps its central records or for backup purpose. Customer Data may be transferred to belowVal’s offices and appointed agents in Singapore or other countries in connection with belowVal’s performance of the contract with you.

  4. Consent

    Generally, in the course of making a purchase at belowVal or belowVal performing servicing functions such as processing your order such as signing up for an event or joining a contest, helping you with membership registration, transmitting promotion alert messages or accepting payment information, Customer Data will, by nature of the task or transaction, be provided by Customer to belowVal. In such instances, consent will necessarily be implied from the Customer that they are agreeable to providing Customer Data in order for belowVal to provide the requested or necessary service and/or product to them. However, where required by law, belowVal will adopt an ‘opt-in’ policy for obtaining customer consent, in which event, express written consent will be sought from you when collecting your Customer Data e.g., signing a form or checking a box. Where you make purchases on behalf of another person, you undertake and will ensure that the individual whose Customer Data is supplied to belowVal has authorized the disclosure, is informed of and consents to the terms and conditions of this Privacy Policy.

    You may submit a request to withdraw your consent at any time by contacting belowVal (see Section 10) or by logging on to your website account with belowVal (if you are a subscription to daily property alert, op out can be made at user dashboard settings panel.)

    Statistical Data is not linked to a customer record and belowVal does not need to seek consent for the collection, use or disclosure of Statistical Data. For more information on the collection and usage of Customer Data obtained from belowVal’s websites and through belowVal’s mobile services facility, please refer to Part B.

  5. Access

    belowVal will, upon your written request to our Personal Data Protection Officer (see Section 10), allow you to access your stored Personal Data. Where permitted by law, belowVal reserves the right to charge a reasonable administrative fee for this service. Where permitted by law, iPorpoerty.com reserves the right to deny you access to your Personal Data and may provide an explanation.

  6. Retention

    belowVal will retain Customer Data for as long as it is necessary to fulfill the purpose for which it was collected, the legal or business purposes of belowVal, or as required by relevant laws. When destroying Customer Data, we will take commercially reasonable and technically possible measures to make the personal information irrecoverable or irreproducible in accordance with the applicable laws.

  7. Accuracy

    belowVal needs your assistance to ensure that your Personal Data is current, complete and accurate. As such, please inform belowVal of changes to your Personal Data by contacting belowVal or submitting your updated particulars to belowVal in writing (see Section 10).

    belowVal may also request Personal Data updates from you from time to time. As detailed in Section 2 above under the “Use and Disclosure” sub-section, your order information may be disclosed to the appropriate customs and immigration authorities (for overseas purchases) as required by law. As such, it is important to ensure that the Personal Data contained in your order information is current, complete and accurate.

  8. Security safeguards

    belowVal takes the security and protection of your Customer Data very seriously. As such, belowVal makes reasonable security arrangements to protect your Customer Data against loss or theft as well as unauthorised access and undue disclosure.

    As an example of a procedural safeguard, belowVal has implemented various authentication procedures internally and with our external service providers that may involve belowVal requesting various personal particulars from you in order to verify your identity (or that of your duly authorised agent) before belowVal processes your request for a particular service, product or transaction.

    Examples of technical safeguards include encryption, “firewalls” and Secure Socket Layer (SSL). Further details of these technical safeguards for Customer Data collected through belowVal’s websites and belowVal’s mobile services facility are set out at Part B below.

    If, however, a customer does not take reasonable care to ensure the continued confidentiality and accuracy of their Customer Data, belowVal will not be liable for any consequential misuse and/or fraud. If you have any concerns about security, you should contact belowVal (see Section 10).

  9. Updates to the privacy policy

    belowVal will amend this Privacy Policy from time to time and the updated versions will be posted on belowVal’s website and date stamped so that you are aware of when the Privacy Policy was last updated. Subject to applicable laws, the English version of this Privacy Policy will prevail over any version of this Privacy Policy in another language. In the event of any inconsistency in interpretation between the English version and any translation of the Privacy Policy, this Privacy Policy statement in English will prevail.

  10. Contact us / Personal Data Protection Officer Contact Details

    If you have comments, questions or complaints about or requests relating to this Privacy Policy statement or how belowVal handles personal data, please contact belowVal in writing at the address below referencing ‘Privacy Policy’:

    Attention to Privacy Personal Data Protection Officer
    1 Raffles Quay, #25-58 One Raffles Quay, North Tower Singapore 048583

    Email: enquiry@belowVal.sg referencing: Privacy Policy.
    Contact: (+65) 6100 6659

  11. To opt out of receiving email from us

    If you no longer wish to receive emails from us simply click on the unsubscribe link included in every email.

Part B: Privacy Policy Statement for Customer Data Collected Through Our Websites and Our Mobile Services Facility

  1. Security safeguards

    belowVal takes the protection of your Customer Data collected on belowVal’s websites and through belowVal’s mobile services facility very seriously. All Customer Data collected through belowVal’s websites, e.g., http://www.belowVal.sg and through belowVal’s mobile services facility are protected by a secure server. In addition, SSL (Secure Socket Layer) protects the transmission of data from the internet to our systems.

    For example, when you transmit sensitive information such as credit card details through belowVal’s websites, such information will be encrypted before being dispatched over the internet.

    To further strengthen the integrity of your internet transactions on our websites, belowVal also employs relevant software programs to monitor network traffic with a view to identifying unauthorised attempts to upload or change Customer Data, perpetuate fraudulent or illegal activities or otherwise cause damage. If such monitoring reveals evidence of possible abuse or criminal activities, such evidence may be provided to appropriate law enforcement authorities or agencies without notice to you.

    To give you secure access to our online services, arising from your utilisation of belowValbelowVal’s s mobile services facility, and your account, you can register with us, and we will give you a membership number/ User ID with a PIN that is unique and personal to you. You should not share your membership number/User ID or PIN, and should always ‘log off’ once you have finished your session on the websites as well as take the recommended precautions that ensure the safe and secure provision of belowVal’s mobile services facility.

  2. Cookies

    Most websites like ours use cookies to enhance your online experience. A cookie is a small string of information that the website that you visit transfers to your computer for identification purposes. Cookies can be used to follow your activity on the website and that information helps us to understand your preferences and improve your website experience. Cookies are also used to remember for instance your user name and password.

    You can turn off all cookies, in case you prefer not to receive them. You can also have your computer warn you whenever cookies are being used. For both options you have to adjust your browser settings (like internet explorer). There are also software products available that can manage cookies for you. Please be aware though that when you have set your computer to reject cookies, it can limit the functionality of the website you visit and it’s possible then that you do not have access to some of the features on the website.

  3. Clickstream data

    In order to improve your online experience, belowVal may track online behaviour or clickstream data to advance your use of our web pages and track referrals from other websites. Such data will not be stored to your customer record, and will only be aggregated for statistical analysis.

  4. Links to other websites

    belowVal provides you with links to other websites for your convenience and information. You access these websites at your own risk and belowVal is not responsible for these websites. Whilst belowVal will protect your Customer Data on belowVal websites, belowVal cannot control or be responsible for the policies of other sites we may link to, or the use of any Customer Data you may share with them. Please note that the belowVal Privacy Policy does not cover these other websites, and belowVal would recommend that you are apprised of their specific policies.

  5. Minors

    belowVal cannot distinguish the age of persons who access and use its websites. If a minor (according to applicable laws) has provided belowVal with Customer Data without parental or guardian consent, the parent or guardian should contact belowVal to remove the relevant Customer Data and unsubscribe the minor.

  6. Google Analytics

    Google Analytics is a web analysis service provided by Google. Google utilizes the data collected to track and examine the use of www.belowVal.sg, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualize and personalize the ads of its own advertising network. For more details, please refer to Google’s Privacy Policy.