- Types of Collected Data
The types of data that belowVal collects depends on the circumstances of collection and on the nature of the service requested or transaction undertaken.
There are two broad categories of datas that belowVal collects depending on the circumstances:
- Personal Data, which includes but is not limited to –
(i) personal information that links back to an individual e.g., name, gender, date of birth, passport or other personal identification numbers;
(ii) contact information e.g., address, phone number, email address;
(iii) payment information e.g., credit or debit card information, including the name of cardholder, card number, billing address and expiry date;
(iv) order information e.g., order information, product purchased or other service preferences;
(v) technical information e.g., IP address; and
- Statistical Data e.g., number of orders, visits to website. This is stored purely for analytical purposes, and is entirely anonymous. This information will not be stored to your customer record, and will only be aggregated for statistical analysis so that we can better understand belowVal’s customer profile and improve belowVal’s offering.
For purposes of this policy statement, the phrase Customer Data includes Personal Data and Statistical Data.
The provision of data relevant for the transaction or service request at hand, (save for where the request for data is marked “optional” in the forms used to collect personal data) is obligatory in order for belowVal to carry out its mentioned services to you.
The failure to supply such Customer Data may result in (i) belowVal being unable to provide you with the services and/or products requested; (ii) belowVal being unable to update you on our latest products and/or launches; and/or (iii) your inability to enter or participate in contests, promotions or redemption activities organised by belowVal.
- Personal Data, which includes but is not limited to –
- Purposes for Collection, Use and Disclosure
Generally, belowVal collects Customer Data, either directly from you or from your authorised representatives (i.e. persons whom you have authorised, persons who have been validly identified as being you or your authorised representative pursuant to our then-current security procedures), from third parties (e.g., our service provider), or from publicly available sources, through our website, mobile services, and other channels including our roadshow counters in order to fulfil the following purposes, which include but are not limited to:
- Providing services to you such as signing up for an event, (e.g. iBonus free seminar), providing call reminder, assisting you with more information about event, providing promotion alert messages through belowVal’s mobile services facility, facilitating internet purchases and registering for belowVal’s Rewards programme;
- Providing in-store services and other services that best meet your preferences and needs (which we may collect during our interactions with you);
- Marketing and communicating with you in relation to products and events or services offered by belowVal, belowVal’s service partners, as well as belowVal’s appointed agents;
- Contacting you for product or customer satisfaction surveys and market research; and
- Safety, security and legal compliance.
belowVal may also use and disclose your Customer Data with and to third parties in order to fulfill the purposes listed above.
In connection with the above, we may disclose your Customer Data to third parties, such as our freight service providers and logistics partners.
belowVal may also use and disclose your Customer Data to persons who have been validly identified as being you or your authorised representative(s) pursuant to our then-current security procedures, for the purpose of the relevant transaction or enquiry.
belowVal may disclose your Customer Data to law enforcement agencies and government for security, customs purposes. For example; in cases where you purchase a property from belowVal events/exhibitions, information will be shared with law enforcement agencies and government for security, paperwork/ customs purposes
In addition, belowVal may disclose Customer Data to our legal advisors for establishing, exercising or defending our legal rights, to our other professional advisors, or as otherwise authorised or required by law. Further, belowVal may disclose Customer Data, as is necessary, to investigate suspected unlawful activities including but not limited to fraud, intellectual property infringement or privacy.
In addition, where permitted under the Act, belowVal may also collect, use and disclose your Personal Data as follows:
- Conducting analytics of our products and services;
- Organising promotional and corporate events;
- Only when you have subscribed to them) sending you newsletters / e-newsletters;
- Only when you have opted in to receive such updates) sending you updates about products, special offers, rewards, upcoming events, promotions, rewards, including those which we have identified may be of interest to you (including via telemarketing to such numbers as you may have provided to us, subject to your clear consent);
- Leads generation and management;
- In aggregate and therefore anonymously) for market research purposes, including to:
- i. Track activity on our websites, to publish trends and/or to improve usefulness and content;
- ii. Understand and determine customer location, preferences and demographics;
- iii. Review, develop and improve our products, services and also develop special offers and marketing programmes;
- iv. Conduct internal analysis of the event demographics to tailor our marketing efforts in the different territories the following year; and
- For any other purpose that we may notify to you and have your consent.
In relation to particular products or services or in your interactions with us, we may also have specifically notified you of other purposes for which we collect, use or disclose your Personal Data. If so, we will collect, use and disclose your Personal Data for these additional purposes as well, unless we have specifically notified you otherwise.
- Transfer of information overseas
The belowVal Head Office is based in Singapore. Customer Data may be transmitted to data storage facilities where belowVal keeps its central records or for backup purpose. Customer Data may be transferred to belowVal’s offices and appointed agents in Singapore or other countries in connection with belowVal’s performance of the contract with you.
You may submit a request to withdraw your consent at any time by contacting belowVal (see Section 10) or by logging on to your website account with belowVal (if you are a subscription to daily property alert, op out can be made at user dashboard settings panel.)
Statistical Data is not linked to a customer record and belowVal does not need to seek consent for the collection, use or disclosure of Statistical Data. For more information on the collection and usage of Customer Data obtained from belowVal’s websites and through belowVal’s mobile services facility, please refer to Part B.
belowVal will, upon your written request to our Personal Data Protection Officer (see Section 10), allow you to access your stored Personal Data. Where permitted by law, belowVal reserves the right to charge a reasonable administrative fee for this service. Where permitted by law, iPorpoerty.com reserves the right to deny you access to your Personal Data and may provide an explanation.
belowVal will retain Customer Data for as long as it is necessary to fulfill the purpose for which it was collected, the legal or business purposes of belowVal, or as required by relevant laws. When destroying Customer Data, we will take commercially reasonable and technically possible measures to make the personal information irrecoverable or irreproducible in accordance with the applicable laws.
belowVal needs your assistance to ensure that your Personal Data is current, complete and accurate. As such, please inform belowVal of changes to your Personal Data by contacting belowVal or submitting your updated particulars to belowVal in writing (see Section 10).
belowVal may also request Personal Data updates from you from time to time. As detailed in Section 2 above under the “Use and Disclosure” sub-section, your order information may be disclosed to the appropriate customs and immigration authorities (for overseas purchases) as required by law. As such, it is important to ensure that the Personal Data contained in your order information is current, complete and accurate.
- Security safeguards
belowVal takes the security and protection of your Customer Data very seriously. As such, belowVal makes reasonable security arrangements to protect your Customer Data against loss or theft as well as unauthorised access and undue disclosure.
As an example of a procedural safeguard, belowVal has implemented various authentication procedures internally and with our external service providers that may involve belowVal requesting various personal particulars from you in order to verify your identity (or that of your duly authorised agent) before belowVal processes your request for a particular service, product or transaction.
Examples of technical safeguards include encryption, “firewalls” and Secure Socket Layer (SSL). Further details of these technical safeguards for Customer Data collected through belowVal’s websites and belowVal’s mobile services facility are set out at Part B below.
If, however, a customer does not take reasonable care to ensure the continued confidentiality and accuracy of their Customer Data, belowVal will not be liable for any consequential misuse and/or fraud. If you have any concerns about security, you should contact belowVal (see Section 10).
- Contact us / Personal Data Protection Officer Contact Details
Attention to Privacy Personal Data Protection Officer
1 Raffles Quay, #25-58 One Raffles Quay, North Tower Singapore 048583
Contact: (+65) 6100 6659
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If you no longer wish to receive emails from us simply click on the unsubscribe link included in every email.
- Security safeguards
belowVal takes the protection of your Customer Data collected on belowVal’s websites and through belowVal’s mobile services facility very seriously. All Customer Data collected through belowVal’s websites, e.g., http://www.belowVal.sg and through belowVal’s mobile services facility are protected by a secure server. In addition, SSL (Secure Socket Layer) protects the transmission of data from the internet to our systems.
For example, when you transmit sensitive information such as credit card details through belowVal’s websites, such information will be encrypted before being dispatched over the internet.
To further strengthen the integrity of your internet transactions on our websites, belowVal also employs relevant software programs to monitor network traffic with a view to identifying unauthorised attempts to upload or change Customer Data, perpetuate fraudulent or illegal activities or otherwise cause damage. If such monitoring reveals evidence of possible abuse or criminal activities, such evidence may be provided to appropriate law enforcement authorities or agencies without notice to you.
To give you secure access to our online services, arising from your utilisation of belowValbelowVal’s s mobile services facility, and your account, you can register with us, and we will give you a membership number/ User ID with a PIN that is unique and personal to you. You should not share your membership number/User ID or PIN, and should always ‘log off’ once you have finished your session on the websites as well as take the recommended precautions that ensure the safe and secure provision of belowVal’s mobile services facility.
You can turn off all cookies, in case you prefer not to receive them. You can also have your computer warn you whenever cookies are being used. For both options you have to adjust your browser settings (like internet explorer). There are also software products available that can manage cookies for you. Please be aware though that when you have set your computer to reject cookies, it can limit the functionality of the website you visit and it’s possible then that you do not have access to some of the features on the website.
- Clickstream data
In order to improve your online experience, belowVal may track online behaviour or clickstream data to advance your use of our web pages and track referrals from other websites. Such data will not be stored to your customer record, and will only be aggregated for statistical analysis.
- Links to other websites
belowVal cannot distinguish the age of persons who access and use its websites. If a minor (according to applicable laws) has provided belowVal with Customer Data without parental or guardian consent, the parent or guardian should contact belowVal to remove the relevant Customer Data and unsubscribe the minor.
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